WE BUILD AND SCALE LENDING BUSINESSES

From capital to profitable growth.

FinSurfers helps banks, non-bank lenders and fintechs launch and scale credit businesses. We connect capital, product and distribution, AI-driven decisioning, and operating infrastructure in one execution model.

Working across Europe, Central Asia, MENA and selected emerging markets.

BUILT FOR
  • Banks
  • Non-bank lenders
  • Fintech platforms
  • Credit ventures

THE OPERATING REALITY

Growth fails at the handoffs.

Capital, acquisition, risk, data and technology are often managed as separate workstreams. In lending, they compound. We align them around one portfolio, one operating model and one P&L.

Capital

Funding structures designed around the growth plan.

Distribution

Products and channels aligned with customer economics.

Decisioning

Data and AI applied to real credit and operational decisions.

Infrastructure

Technology, risk and operations built to scale.

WHAT WE DO

Three moments when we create the most value.

We work with leadership teams when a credit business needs to be launched, scaled or rebuilt.

OUTCOME 01 · LAUNCH

Turn an opportunity into an operating credit business.

For new products, markets, ventures and bank partnerships. We connect the business case with the product, risk model, technology and launch plan.

SCOPE

  • Market and opportunity assessment
  • Business model and financial plan
  • Product, pricing and distribution design
  • Risk and operating model
  • Partner and vendor structure
  • Launch roadmap and execution support
Explore Launch

OUTCOME 02 · SCALE

Grow the portfolio without losing the economics.

For lenders that need funding, distribution and portfolio performance to move together. We align commercial growth with risk, capital and operating capacity.

SCOPE

  • Funding and capital strategy
  • Acquisition and partner channels
  • Portfolio and unit-economics management
  • Credit risk and collections performance
  • Organisation and operating model
  • Management reporting and performance cadence
Explore Scale

OUTCOME 03 · TRANSFORM

Make data, AI and infrastructure operational.

For financial companies replacing fragmented processes with better decisioning, automation and scalable operating infrastructure.

SCOPE

  • Data foundation and management reporting
  • AI use cases with measurable operating value
  • Underwriting and decisioning
  • Collections and service automation
  • Architecture and vendor selection
  • Implementation governance
Explore Transform

INTEGRATED CAPABILITIES

One system. Four capabilities.

Each capability can solve a focused problem. Together, they create a lending business that can grow with control.

01

Capital & Funding

Capital strategy, investor readiness, bank and institutional funding partnerships, financial modelling and transaction support.

02

Product & Distribution

Product design, go-to-market strategy, partner channels, performance marketing, sales operations and commercial optimisation.

03

AI & Data

Management reporting, decisioning, underwriting, collections, workflow automation and practical AI adoption.

04

Technology, Risk & Operations

Lending-stack design, risk frameworks, portfolio management, vendor selection, process architecture and operating-model execution.

HOW WE WORK

Advice is only the first layer.

Most engagements begin with a focused diagnostic and move into implementation. We can stay involved through launch, scale and capability transfer.

01

Advise

Diagnose the constraint, build the business case and align the leadership team around clear decisions.

TYPICAL OUTPUTS

  • Diagnostic
  • Strategic options
  • Financial model
  • Target operating model
  • Prioritised roadmap
02

Build

Work alongside the internal team to turn the roadmap into products, processes, partnerships and systems.

TYPICAL OUTPUTS

  • Product and process design
  • Partner and vendor implementation
  • Risk and data frameworks
  • Delivery governance
  • Launch management
03

Operate

Provide senior execution capacity until the business has the people, routines and infrastructure to own the capability.

TYPICAL OUTPUTS

  • Interim functional leadership
  • Performance cadence
  • Portfolio and P&L management
  • Team build-out
  • Capability transfer

SELECTED WORK

Built in real operating environments.

Our work spans lending strategy, launches, portfolio growth, funding, decisioning and infrastructure. Client names and metrics are shown only where approved.

MULTI-MARKET LENDER | CONFIDENTIAL

Designing an integrated model for controlled portfolio growth

A growth operating model aligning product priorities, funding, risk, portfolio economics and performance management.

ScalePortfolioFundingOperating model

BANK PARTNERSHIP | CENTRAL ASIA

Designing a new retail lending proposition

A commercial proposition, financial model and operating blueprint built around the bank's growth and profitability objectives.

LaunchProductPartnershipFinancial model

FINTECH PLATFORM | EUROPE

Building the data and operating layer for scalable lending

A practical roadmap linking reporting, decisioning, automation and funding requirements to the target operating model.

TransformAI & DataInfrastructureFunding
Discuss a relevant case

WHY FINSURFERS

Built by operators, not observers.

We work directly with owners and leadership teams. The people shaping the answer stay involved in execution.

01

Founder-led attention

Every engagement is led by the founder, with no junior-team handoff between diagnosis and delivery.

02

Integrated thinking

Commercial growth, risk, capital, data and technology are managed as one system.

03

Execution depth

The work can continue from diagnosis through build-out, launch and operating rhythm.

04

Market pragmatism

Experience working across regulated, fast-growing and operationally complex markets.

Portrait of Rodions Matvejevs, Founder and Managing Partner

FOUNDER-LED

Senior judgement stays in the room.

FinSurfers is led by Rodions Matvejevs, a fintech operator and adviser with 15 years across growth, credit and operations, including C-level roles in European consumer finance. He works with owners, boards and leadership teams to launch and scale lending businesses across Europe, Central Asia, MENA and selected emerging markets.

Engagements are supported, where required, by senior specialists across capital, product, risk, data and technology.

Rodions Matvejevs
FOUNDER & MANAGING PARTNER
About FinSurfers

What needs to grow next?

Tell us what you are launching, scaling or rebuilding. We will identify where capital, distribution, data or infrastructure is constraining the result.

DIRECT EMAIL

[email protected]

Write directly if you prefer to skip the form.

WHAT HAPPENS NEXT

  1. 01Your note lands directly with the founder.
  2. 02We review the context and whether the work fits what we actually do.
  3. 03If there is a fit, we propose a focused first conversation.

No mailing lists. No handover to a sales team.